THE BODY SHOP

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Azienda: The body shop
Designer: The body shop
Anno: 2019
Nazione: Inghilterra

The packaging consists of a transparent PET plastic jar, 100% recycled from Fair Trade with Bengaluru in India, and a black plastic lid. The plastics collected are separated in sorting centers, pressed and transported to Europe, where they are rigorously processed, cleaned and sterilized. The transparency of the external packaging allows you to see the product inside it, as well as the color and texture. There are also two labels, one on the front with the name of the product, and one on the back with directions for use and ingredients. The colors used recall the product, therefore a soft pink background, with only the image of a shea nut, to indicate the main ingredient of the product from the first sight of the latter and to emphasize its natural origin.